I have Google Apps sync’d to S360 and to my iPhone via Active Exchange.
the best thing about this that i’ve discovered (other than having all my contacts with me all the time) is that the “note” field in the iPhone syncs directly with “background” in S360.
So i do real quick short hand notes that go into background when i’m out n’ about - mainly things like op for opportunity, fup for follow up etc.
Then when I’m back at the work station, i’ve got all my notes and a logical progression to set up and organize my contacts.
